Quit mapping your buyer’s journey!
Instead, make it your goal to be everywhere your clients need you, whenever they need … READ THE REST
Serendipity: The Ultimate Goal of Digital Marketing
10 Ways To Introduce Yourself to a Prospect On Twitter
It can be awkward to introduce yourself to a prospective customer on Twitter.
But that doesn’t mean you shouldn’t do … READ THE REST
Mastering The Salmon Dance: Why High Quality Content Isn’t Enough To Get Noticed Online
Have you seen the following interview with Jay Baer (posted on Convince and Convert) in which he talks about … READ THE REST
Marketing With One Eye Closed: Closing the Gap Between Social Media & Marketing Automation
A few years ago, I began stewing about the obvious lack of integration between social media monitoring software (SMMS) and … READ THE REST
How Much Do Influencers Really Matter in Social Media?
A recent excellent Harvard Business Review article pointed out the dangers of relying on social media data as proof of … READ THE REST
The Flipboard Effect: What If They Never See Our Content?
It took Google thirteen years to fill the online marketplace with search-friendly customers and web-enabled vendors.
Today, blogging, social sharing … READ THE REST
10 Best Practices for Generating Leads and Sales From Twitter
While NeedTagger was online in 2012-2014, we helped over 7,000 of businesses find and connect with new customers on Twitter.… READ THE REST
Does Purchase Intent Exist in Social Media?
Does purchase intent exist in social media?
If so, can it be mined for leads and sales like search engine … READ THE REST
How To Grow Your Business Using Social Media: Be Helpful – not ‘Interesting’
A recent Forbes.com article proudly laid down a challenge to the global business world:
”Be Interesting – or Be
… READ THE RESTSocial Media Enters Its Third Inning: It’s Time To Score
Social media is entering the third inning of its evolution as a marketing channel.
Are you ready to score some … READ THE REST